METHODS
Our methods for solving branding problems are based on how people think, feel, and behave. Our proven approach validates these insights and provides the foundation to develop a creative vision to connect your brand.
we solve them
METHOD 1
Connected branding begins with vision.
We write and distill creative briefs into a single, simple insight. Then brand development and design are fair game.
METHOD 2
The consumer is not an idiot.
People respect brands that give them respect for possessing intelligence. If you're going to interrupt a person's otherwise pleasurable consumption of media, you'd better treat them to something awesome.
METHOD 3
Brands are a lot like people.
They have personalities. Make connecting your brand to people a priority, and you'll get the same in return.
METHOD 4
Do what gets talked about.
This is no longer just sound advice, it's required. Fame sells, word of mouth rocks and advice from a trusted friend trumps an ad all day long.
METHOD 5
Truth is the most powerful tool in branding.
People expect your brand to sell them something. What they don't expect is truth. The truth disarms and engages. Truth sells.
METHOD 6
Be awesome.
When simple ideas are executed brilliantly, people become fans. This is awesomeness, and it's a very real brand differentiator.
METHOD 7
Always keep score.
Success isn't successful if it cannot be measured in a tangible way. Sales, hits, fans, press mentions. We keep score.
SUPER
Every brand needs a "SUPER". A hero and central figure or icon that embodies its vision, mission, and personality to help tell its story and make it worth fighting for.
no cape needed
SOLUTIONS
Businesses of all sizes trust our professional approach because it prioritizes what truly matters and makes them special, and how we reveal that in a clear vision that tells an extraordinary story to connect their brand.
we mean business
START UPS
CORPORATIONS
M. BERENS
I honestly couldn't be more thankful that Ian Barrie was the contractor I ended up with to help me for my website. It's like grabbing a Swiss Army Knife for the tweezers, and realizing you have a tool for 10 jobs you know you still need to do. Ian brought a level of market expertise to match up with what I felt like I wanted my website to be, and ultimately created a web space I could never have come up with on my own. I hope by reading this review, you bypass luck, and go with a contractor like Ian who will get the job done and help you achieve the vision in your head with the digital space that is possible.
J. ARTHUR
Ian took the time to understand what I wanted created. He worked with what I had already designed to make a professional looking website.
J. WANGERIN
From start to finish working with Ian at Branding Loud and Clear was a great experience. I originally contacted him to build a website. After discussing the project with him for just a short time it was clear that we needed to brand my company and then build the website. Ian took the time one on one to explain everything and walk me through the process. I am extremely impressed with his timeline and his professionalism. He has great ideas and is extremely talented with making your business stand out amongst the crowd. The outcome of my website and the building of my brand was epic. I’m very impressed and proud of the product. Thanks E, for a job Well done. I would highly recommend contacting Branding Loud and Clear for all your branding and website needs.
A. SHARMAA
Ian delivered! He listened, and made changes very quickly. If you want more than a cookie cutter site, go to Ian and BLC.
F. WITTENBERG
Ian was a great help in explaining what he could do for our program's website and how it could benefit the program. He was easy to work with even when I accidentally complicated the process and created extra work for him. I look forward to many years of working with to add more functionality to our website.
J. LINDHOLM
I really enjoyed working with Ian. He helped me with brand development and a major website revision. He quickly produced drafts for me to review and was very responsive to feedback. We had an ambitious timeline and he met that timeline with days to spare. I will definitely work with him again
M. GULIKERS
When I contacted Ian I was truly at the end of my rope with my website. It was an outdated mess. I was looking for a fresh perspective, a fresh look and a more streamlined experiences for all website visitors. I needed someone that was an expert that I could trust to help me with my needs. Ian not only lead the way with site suggestions but he beautifully executed exactly what we set out to do. He took the time to get familiar with me, my business and my website needs. His communication through the entire process was great. We pivoted as needed and he delivered an amazing new site in a short amount of time. I was able to fully trust his suggestions and the result is a brand new beautifully designed site that functions well and provides all visitors a great experience.
B. SITZMANN
Ian and BLC build great websites, awesome logo design and polish on content. I highly recommend him and his talented team!